12/6/2023 0 Comments Vimeo logo icon![]() ![]() You’re in a symbiotic relationship with your microbiome, and when it is performing suboptimally, your health can suffer. Viome is also unique in that we analyze how your microbiome is interacting with you as a human host. Microbes can behave differently, both harmful and beneficial, in every person depending on their environment. Viome is the only company that uses RNA sequencing technology to understand not just what microbes are there in your microbiome, but also what they are actively doing in you vs. In this way, we’ve got you covered, from testing to taking action! Each of our tests come with up to 50+ health scores and your tailored recommendations, as well as the option to order your personalized or custom-made products that are determined by your test results. Every person needs a unique set of information to function optimally. Food and nutrients are like information that tells your body what to do. Your body is like a chemistry set that is unique to you. This is something unique to Viome, and it’s what enables us to give such precise and accurate recommendations! We analyze all of the gene expression in your body so our AI can sort through millions of data points which it then connects to the right food, nutrients, or ingredients you need. With our Full Body test, Viome analyzes the activities in your oral microbiome, gut microbiome, and cells using RNA (gene expression) sequencing, giving us the highest resolution of your body available. We currently offer three types of Intelligence Tests, our most comprehensive being our Full Body Intelligence Test, which includes everything you get from our other tests and more. These activities could include inflammation or imbalances in gut microbiota that produce harmful substances that affect brain function.Įvery Viome journey begins with a test. We also identify activities that may negatively impact your ability to fall and stay asleep. We look for serotonin production-assisting pathways and microbial activities that contribute to the production of GABA, both of which are essential for regulating sleep and mood. Our analysis focuses on specific microbial activities that impact your body's ability to produce and utilize these important neurotransmitters and hormones. The gut microbiome also produces neurotransmitters and hormones that influence your circadian rhythm, such as serotonin for regulating sleep and mood and melatonin for regulating the sleep-wake cycle. Vimeo is a large company that has a lot of brand equity, but it's also very critical for small emerging companies to do this exercise.Your gut microbiome is crucial in regulating the body's circadian rhythm, the internal biological clock that helps regulate our sleep-wake cycle, hormone production, and other physiological processes. So this was an effort to get everyone aligned on that messaging, all saying the same thing, and then have that show throughout our website and beyond. ![]() I think the best brands and companies in the world work really hard to create consistency in messaging. When there's been so much change, we have a hard time getting the company on the same page. You might ask 20 people at your company what our vision, mission and value pillars are and then receive all sorts of different answers. When you're a company that has a lot of shifts within a short period of time, you end up with a team of employees who all joined at different parts of a company's life cycle, and because of this they are used to talking about that company in different ways that aren’t necessarily up to the current messaging and positioning standards. This is our most recent version after we've had a lot of shifts in strategy and identity over the year. I've done multiple iterations of our brand positioning. ![]()
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